One of Chopard's most popular collections is the Mille Miglia. The collection encompasses a large array of different styles. The watches are Automatic with a precision Chronograph and a Tachymeter. A Tachymeter is a scale on the bezel which gives the speed of a moving object, in conjunction with the second hand. A Tachymeter takes a value determined in less than a minute and converts it into miles per hour. Perfect if you needed to know your speed on a lengthy race like the Mille Miglia.
The Mille Miglia Collection is named after the Mille Miglia race or One Thousand Miles, originally an open-road endurance race which sped through some of Italy's most scenic landscapes, twenty four times from 1927 to 1957. The race was abruptly brought to an end when Alfonso de Portago blew a tire at high speed ,in a Ferrari, near Mantova. After the dust cleared Alfonso was killed and so were his navigator and 11 spectators. In 1982 the Mille Miglia endurance race was reinvented as a road rally rather than speeding cars on open roads. Now perfect timing is the essence, and competitors from around the world race their vintage cars dating from 1927 to 1957. It has become a meeting place for the rich and famous and passion driven individuals who wait all year to battle over 1,600 miles of exquisite Italian Roads. The Mille Miglia is widely known as "the most beautiful car race in the world" and Chopard , luxury watch brand, is the official timekeeper and one of the main sponsors.
In 1988 Chopard started its partnership with Mille Miglia and became the official time keeper. Chopard merged the world of car racing and timepieces with its powerful collection of sports watches, aptly labeled Mille Miglia. These precision sports watches are a representation of the world of car racing. The watches impart a integral sense of the road with its dials fashioned like the gauges of a race car. The black and red boldly stitched band, resemble the seats of the race cars.
The Watch Collections and the Name of Italy's One Thousand Mile race are perfectly synchronized in time.
The Watchery now has a large collection of Mille Miglia Chopard Watches.