Tuesday, September 16, 2008
Chopard falls in love with Black.
Ingenious really. Chopard's Happy Sport Chrono Mark II has gone "all black". It is a new watch for a changing world. Women are increasingly taking on the big guys, making their mark in a competitive world. Women's watches are catching up and creating an empowering look that portrays a strength. Sara Palin, John McCains pick for Vice president is a testament to the presence of a woman. Not all women are cut out for thin delicate watches with pale pinks and sunny golds. Chopard in creating this blacker than black sports chronograph watch provides the driven woman with a watch that speaks her mind. A stark contrast to the black bezel, band and dial is blinding white floating diamonds, which are sandwiched between two layers of thin clear crystal, a fixture on Happy Watches . Diamonds usually give a watch a sense of jewelery; however, with this watch the diamonds create a determined sporty edginess to the watch.
The Happy Sport Chrono Mark II is part of the exceptionally Happy Sports Collection, Chopard introduced in 1993. The Happy Sport Collection is a spin off from Chopard's Happy Collection, first introduced in 1976 which contains riveting designs and colors.